Welcome to YOMA
YOMA is a celebration of the many seasons of womanhood — the constant evolution of our bodies, identities, and inner worlds. Through natural fabrics, vibrant colours, and timeless craftsmanship, we create clothing designed to move gently with you through change. A space where softness, ritual, and craft meet, so that you can feel as special as you deserve to feel.
YOMA is rooted in care for both women and the earth. Each garment is crafted in India using natural fibres and dyes, hand loomed and block printed by skilled artisans using techniques passed down through generations. Every thread carries the rhythm of human hands, the quiet luxury of time, and the beauty of imperfection that only true craft can hold.
To wear YOMA is to experience something made slowly — a dialogue between skin, fabric, and tradition.
PROCESS
We proudly support time-honored artisan techniques such as handloom weaving and block printing — crafts rooted in generations of knowledge. Our garments are made in India in close collaboration with local families who carry these traditions forward. Each piece is produced in small batches using 100% cotton, organic handloom fabrics, and natural dyes. YOMA’s founders travel to India each year to work directly with tailors and artisans, ensuring quality, thoughtful design, and a meaningful connection to the process.
STORY OF YOMA
YOMA was founded by Eva and Olaya, two friends who met in London and shared a love for clothing that tells a story — pieces rich in texture, color, and soul. When they became mothers, they found little that reflected the depth and creativity of that experience. YOMA emerged from that absence — first as a way to celebrate motherhood through clothing that feels authentic and alive, and later as a wider expression of all stages of womanhood.
Their work honors the slow rhythm of creation — from seed to fibre to fabric to garment. Each collection is made in small batches, in close collaboration with artisan families in India, with relationships nurtured through care, respect, and ongoing dialogue.
Every YOMA piece carries the imprint of the hands that made it — hands that preserve ancient knowledge, pass down stories through generations, and remind us of the value of what is real, tactile, and enduring.
